Infinite Reality (iR) has partnered with Vodafone Digital Asset Broker (DAB) to develop a Metaverse Showroom experience at London Tech Week. The collaborative project from the companies resulted in a digital experience that claims to highlight the future of sales and customer engagement.
The virtual showroom, powered by Infinite Reality’s spatial technology, showcased Vodafone’s DAB platform, a key element of Vodafone’s new ‘Economy of Things’ initiative. The interactive digital experience illustrated the potential of DAB technology which enables businesses across various sectors to convert physical goods into tradable digital assets in new online markets via the blockchain-secured platform.
The experience, set in a photo-real version of the QEII Centre and the surrounding London cityscape, introduced visitors to a digital twin of an all-electric vehicle. An advanced Artificial Intelligence (AI) product expert interacted with guests, providing real time, comprehensive information about the experience, Vodafone’s DAB technology, Infinite Reality, and the all-electric vehicle. The showroom experience was available in both desktop and virtual reality (VR) formats, demonstrating the versatility of the platform and catering to a wide range of attendees.
